Product management best practices are guidelines and techniques that are widely accepted as effective ways to manage the development and marketing of a product. However, despite their popularity and widespread use, there are several problems with product management best practices that can hinder the success of a product.
One issue is that best practices can often become overused and formulaic. When product managers follow best practices too closely, they risk losing their creativity and uniqueness. For example, many best practices recommend using market research to gather customer insights and inform product decisions. While market research is certainly important, relying solely on it can lead to a product that is too generic and doesn’t stand out in the market.
Another problem with best practices is that they can be overly rigid and inflexible. Product managers may feel pressure to follow best practices to the letter, even if the specific circumstances of their product or market don’t warrant it. This can lead to a lack of agility and the inability to adapt to changing market conditions.
Another issue is that best practices can be influenced by the biases and personal experiences of those who develop them. For example, best practices that are developed by successful Silicon Valley startups may not be applicable to smaller companies or businesses in other industries. This can create a one-size-fits-all approach that doesn’t take into account the unique needs and challenges of different products and markets.
Additionally, best practices can be time-consuming and resource-intensive to implement. Product managers may find themselves spending a disproportionate amount of time and resources on following best practices, rather than focusing on the needs of the product and the customers. This can lead to a lack of focus and a dilution of resources that could be better spent elsewhere.
Another problem with best practices is that they can create a false sense of security. Product managers may feel that as long as they are following best practices, they are doing everything they can to ensure the success of their product. However, this can be a dangerous mindset as it can lead to complacency and a lack of innovation.
Best practices can also lead to a lack of accountability and ownership. Product managers may feel that as long as they are following best practices, they are absolved of any responsibility for the success or failure of their product. This can lead to a lack of ownership and accountability, which is essential for driving results and ensuring that the product is meeting the needs of the customers.
Overall, while product management best practices can be useful guidelines, they can also create problems if they are blindly followed or not tailored to the specific needs of the product and market. It is important for product managers to use best practices as a starting point, but to also be flexible and open to adapting and innovating in order to achieve the best results for their product.