TL;DR

Dealing with Quantitative Dissonance and Other Disciplines of a Successful A/B and Multivariate Testing Program
  • Psychology
  • Rants
  • Methodology
  • Segmentation
  • Organization
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Monthly Archives: January, 2012

  • Testing 202 – 5 disciplines to get greater value from your testing program January 30, 2012
  • Testing 101 – 5 disciplines to grow your testing program January 23, 2012
  • Rant – A Result is Not the Same as the Value January 17, 2012
  • Why we do what we do: Fighting fear – Loss Aversion January 16, 2012
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